--- title: What’s the difference between Hiya Connect Number Registration and Branded Call? description: Discover the difference between these two offerings from Hiya, and why should you consider upgrading from Number Registration to Branded Call image: https://blog.hiya.com/hubfs/Blog_Difference-between-Registartion-and-Branded-Call_B.jpg --- [![Hiya logo](https://blog.hiya.com/hubfs/hiya-new-purple.svg)](https://www.hiya.com/) Solutions Solutions [For Mobile Operators Protect your network](https://www.hiya.com/solutions/operators) [For Businesses Brand your calls](https://www.hiya.com/solutions/businesses) [For People Get the mobile app](https://www.hiya.com/products/apps/hiya-spam-blocker) ###### Webinar Branded Calling 101 Weekly Webinar Make your company's calls more recognizable. Learn how Hiya can drive value for your business. 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[Natalie Graham](https://blog.hiya.com/author/natalie-graham) Feb. 13, 2025 [![](https://blog.hiya.com/hubfs/icon-fb.svg)](https://www.facebook.com/sharer/sharer.php?u=https://blog.hiya.com/whats-the-difference-between-hiya-connect-number-registration-and-branded-call) [![](https://blog.hiya.com/hubfs/icon-x.svg)](https://twitter.com/intent/tweet?url=https://blog.hiya.com/whats-the-difference-between-hiya-connect-number-registration-and-branded-call&text=What%E2%80%99s+the+difference+between+Hiya+Connect+Number+Registration+and+Branded+Call%3F) [![](https://blog.hiya.com/hubfs/icon-linkedin.svg)](https://www.linkedin.com/shareArticle?mini=true&url=https://blog.hiya.com/whats-the-difference-between-hiya-connect-number-registration-and-branded-call) ## At a glance ![A group of people sitting and intently listening to a person speaking](https://blog.hiya.com/hubfs/Blog_Difference-between-Registartion-and-Branded-Call_B.jpg)   For businesses that rely on outbound calls to connect with customers, standing out and ensuring calls get answered is a top priority. Hiya Connect is a suite of voice performance solutions that enable businesses to establish trust and improve call answer rates. Hiya Connect includes two solutions: [Hiya Connect Number Registration](https://www.hiya.com/products/connect/number-registration) and [Hiya Connect Branded Call](https://www.hiya.com/products/connect/branded-call). What’s the difference between these two offerings, and why should you consider upgrading from Number Registration to Branded Call? Let’s break it down. ## What you get with Hiya Connect Number Registration ![Two phones one showing an incoming spam call and the other showing a normal incoming call, which is the benefit of Hiya Number Registration](https://blog.hiya.com/hs-fs/hubfs/two-phone-screens-UK-number-registration-one-spam_blog.webp?width=310&height=326&name=two-phone-screens-UK-number-registration-one-spam_blog.webp) Hiya Connect Number Registration is a free solution designed to establish your business as a legitimate caller with carriers. When combined with [customer-friendly calling practices](https://work.hiya.com/registration-reputation-guide-download?hsLang=en), this reduces the risk of your calls being flagged as spam. Number Registration is a great step for all businesses making phone calls, and is a good way to get started with Hiya Connect. However, it’s important to know that it does not alter the name displayed on outbound calls. To update the caller ID display name shown to recipients, you’ll need a branded caller ID solution. ## What you get with Hiya Connect Branded Call ![Two phones with screens showing a Branded Call incoming and one has a logo along with the company name, and one just has company name](https://blog.hiya.com/hs-fs/hubfs/branded-call-US-phone-screens-blog.png?width=346&height=373&name=branded-call-US-phone-screens-blog.png) Hiya Connect Branded Call is a branded caller ID solution that takes call trust to the next level. Unlike Number Registration, Branded Call allows businesses to customize their caller ID display with a business name display up to 32 characters, as well as logo and call reason on supported devices. This means that when you make a call, your customers see exactly who is calling, increasing their likelihood of answering. Without a branded caller ID, even a call that isn't marked as spam may still go unanswered simply because the recipient does not recognize the phone number. Branded Call enhances credibility by making it clear who is calling and why, leading to better engagement. ## Why upgrade to Hiya Connect Branded Call? If your business depends on phone calls to connect with customers, upgrading to Branded Call is a game-changer. While Number Registration helps reduce spam labeling, it does not solve the issue of call recognition by recipients. Consumers trust calls from known brands — don’t let your calls go unanswered simply because your business name isn’t displayed. ### How to sign up for Hiya Connect Branded Call Don’t let your outbound calls go unnoticed. Upgrade to Hiya Connect Branded Call today and start experiencing the benefits of a recognized, trusted, and effective business caller ID. ![A laptop showing the Hiya Connect Console with the upgrade path for Branded Call](https://blog.hiya.com/hs-fs/hubfs/Hiya-Connect-Console-in-laptop-showing-upgrade-path.png?width=352&height=203&name=Hiya-Connect-Console-in-laptop-showing-upgrade-path.png)👉 **Already signed up for Number Registration?** Simply [log in to your account](https://business.hiya.com/connect-call-branding), click “Branded Call,” and select “Get Started with Branded Call.” 👉 Don’t have an account yet? There are two ways to get started: For small businesses or growing teams making less than 3,000 calls/month, [sign up for Branded Call here](https://www.hiya.com/products/connect/pricing). For businesses making more than 3,000 calls/month or with more than 25 reps or agents making calls, [contact our Connect sales team](https://work.hiya.com/contact-sales-hiya-connect?hsLang=en). ![:pushpin:](https://a.slack-edge.com/production-standard-emoji-assets/14.0/apple-medium/1f4cc.png)[ Need help picking a plan? Check out our short guide](https://blog.hiya.com/choosing-the-right-hiya-connect-branded-call-plan-for-your-business?hsLang=en). [![banner-hiya-reg](https://blog.hiya.com/hubfs/banner-hiya-reg.jpg)](https://www.hiya.com/products/connect/number-registration) ### Latest Articles ⚡️ - Hiya awarded 16 G2 Summer 2026 badges for branded caller ID Lena Prickett Jul. 9, 2026 - How Canada is leading the fight to stop bank scams Stephanie Boulanger Jun. 26, 2026 - How to check phone numbers for spam labels Michelle Wallace Jun. 9, 2026 ## Related articles ![](https://blog.hiya.com/hubfs/rogers-toronto-event-blog-hero.webp) ## [How Canada is leading the fight to stop bank scams](https://blog.hiya.com/how-canada-is-leading-the-fight-to-stop-bank-scams?hsLang=en) Stephanie Boulanger Jun. 26, 2026 ![](https://blog.hiya.com/hubfs/Blog_How-to-check-phone-numbers-for-spam-labels_B.webp) ## [How to check phone numbers for spam labels](https://blog.hiya.com/how-to-check-phone-numbers-for-spam-labels?hsLang=en) Michelle Wallace Jun. 9, 2026 ![](https://blog.hiya.com/hubfs/Hiya%20x%20DNA-blog@2x.webp) ## [Hiya and DNA Finland launch network-level call protection](https://blog.hiya.com/hiya-and-dna-finland-launch-network-level-call-protection?hsLang=en) Stephanie Boulanger Jun. 2, 2026 [![](https://blog.hiya.com/hubfs/hiya-new-purple.svg)](https://www.hiya.com/) [![](https://blog.hiya.com/hubfs/linkedin-1.svg)](https://www.linkedin.com/company/hiyainc) [![](https://blog.hiya.com/hubfs/facebook-1.svg)](https://www.facebook.com/hiyainc/) ###### Products - Connect - [Number Registration](https://www.hiya.com/products/connect/number-registration) - [Branded Call](https://www.hiya.com/products/connect/branded-call) - [View Plans](https://www.hiya.com/products/connect/pricing) - Protect - [Spam Analytics](https://www.hiya.com/products/protect/spam-analytics) - [AI Voice Detection](https://www.hiya.com/products/protect/ai-voice-detection) - Apps - [Hiya Spam Blocker](https://www.hiya.com/products/apps/hiya-spam-blocker) - [Hiya AI Phone](https://www.hiya.com/products/apps/hiya-ai-phone) ###### Solutions - Company size - [Enterprise](https://www.hiya.com/solutions/enterprise) - [Call Centers](https://www.hiya.com/solutions/call-center) - [Small and Medium](https://www.hiya.com/solutions/businesses) - Service providers - [Operators](https://www.hiya.com/solutions/operators) - [OEMs and technology](https://www.hiya.com/solutions/technology-partners) ###### Considering Hiya? - [Why Hiya](https://www.hiya.com/why-hiya) - [How it Works](https://www.hiya.com/how-it-works) - [Customer Stories](https://www.hiya.com/case-studies) - [Voice Intelligence Platform](https://www.hiya.com/why-hiya/voice-intelligence-platform) - [Trust Center](https://www.hiya.com/why-hiya/trust-center) - [Modern Slavery](https://www.hiya.com/company/modern-slavery) - [About Hiya](https://www.hiya.com/company/about) - [Careers: We're hiring!](https://www.hiya.com/company/careers) - [Contact us](https://www.hiya.com/contact-us) ###### Resources - [Resource Center](https://www.hiya.com/resources) - [Partner Program](https://partners.hiya.com/) - [Get Support](https://hiya.com/support) - [Developer Docs](https://developer.hiya.com/) - [Hiya Blog](https://hiya.com/blog) - [Events](https://www.hiya.com/events) - [Press Kit](https://www.hiya.com/newsroom#press-kit) ![ANAB](https://blog.hiya.com/hubfs/logo-anab.svg) ![ISO 27001](https://blog.hiya.com/hubfs/logo-iso27017.png) ![AICPA](https://blog.hiya.com/hubfs/logo-aicpa.svg) ![IAF](https://blog.hiya.com/hubfs/logo-iaf.svg) [Privacy Policy](https://www.hiya.com/legal/privacy) [Terms of Service](https://www.hiya.com/legal/terms-of-service) [App Data Privacy Policy](https://www.hiya.com/legal/app-data-protection-and-privacy-policy) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Natalie Graham", "url" : "https://blog.hiya.com/author/natalie-graham" }, "dateModified" : "2025-02-20T22:41:21.204Z", "datePublished" : "2025-02-13T17:56:47.000Z", "headline" : "What’s the difference between Hiya Connect Number Registration and Branded Call?", "image" : [ "https://blog.hiya.com/hubfs/Blog_Difference-between-Registartion-and-Branded-Call_B.jpg" ], "mainEntityOfPage" : { "@id" : "https://blog.hiya.com/whats-the-difference-between-hiya-connect-number-registration-and-branded-call", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://blog.hiya.com/hubfs/hiya-logo-3.svg" }, "name" : "Hiya Inc." } } ```