--- title: "Beyond Sales Training 101: You Need to Get Your Calls Answered" description: Go beyond caller ID and equip your sales team with everything they need to close the deal. Read on for more information on call center sales training. image: https://blog.hiya.com/hubfs/shutterstock_1240013182_smaller.jpg --- [![Hiya logo](https://blog.hiya.com/hubfs/hiya-new-purple.svg)](https://www.hiya.com/) Solutions Solutions [For Mobile Operators Protect your network](https://www.hiya.com/solutions/operators) [For Businesses Brand your calls](https://www.hiya.com/solutions/businesses) [For People Get the mobile app](https://www.hiya.com/products/apps/hiya-spam-blocker) ###### Webinar Branded Calling 101 Weekly Webinar Make your company's calls more recognizable. Learn how Hiya can drive value for your business. [Sign up today Arrow Right](https://www.hiya.com/lp/webinar-series-intro-to-hiya-branded-call) Products Connect ###### [Branded Call Display your branded caller ID](https://www.hiya.com/products/connect/branded-call) ###### [Number Registration Display your branded caller ID](https://www.hiya.com/products/connect/number-registration) ###### [View Plans Flexible pricing for teams of all sizes](https://www.hiya.com/products/connect/pricing) Protect ###### [Spam Analytics Stop spam & fraud on your mobile network](https://www.hiya.com/products/protect/spam-analytics) ###### [AI Voice Detection Real-time AI voice detection](https://www.hiya.com/products/protect/ai-voice-detection) Mobile apps ###### [Hiya Spam Blocker Fraud & AI voice protection](https://www.hiya.com/products/apps/hiya-spam-blocker) ###### [Hiya AI Phone Productivity for busy people](https://www.hiya.com/products/apps/hiya-ai-phone) ![](https://blog.hiya.com/hubfs/sotc-report.avif) ###### Report State of the Call 2026 86% of unidentified calls go unanswered. 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[Read their story Arrow Right](https://www.hiya.com/customer-stories/bclc) Resources Resources [Resource Center](https://www.hiya.com/resources) [Partner Program](https://partners.hiya.com/) [Get Support](https://hiya.com/support) [Developer Docs](https://developer.hiya.com/) [Hiya Blog](https://blog.hiya.com/) [Newsroom](https://www.hiya.com/newsroom) [Events](https://www.hiya.com/events) ###### eBook 10 Tips for customer-friendly phone calls Prevent caller reputation issues and complaints with customer-friendly calling practices. [Read eBook Arrow Right](https://www.hiya.com/resources/ebooks/10-tips-for-customer-friendly-phone-calls) [Get Started Arrow Right](https://www.hiya.com/#audience) [Log in](https://connect.hiya.com/login) [Get started](https://www.hiya.com/#audience) - [Home](https://hiya.com) - [Blog](https://blog.hiya.com) - [Beyond Sales Training 101: You Need to Get Your Calls ...](https://blog.hiya.com/sales-training-101) [Call Intelligence](https://blog.hiya.com/tag/call-intelligence) [Company News](https://blog.hiya.com/tag/company-news) # Beyond Sales Training 101: You Need to Get Your Calls Answered [Hiya Team](https://blog.hiya.com/author/hiya-team) Jul. 7, 2022 [![](https://blog.hiya.com/hubfs/icon-fb.svg)](https://www.facebook.com/sharer/sharer.php?u=https://blog.hiya.com/sales-training-101) [![](https://blog.hiya.com/hubfs/icon-x.svg)](https://twitter.com/intent/tweet?url=https://blog.hiya.com/sales-training-101&text=Beyond+Sales+Training+101%3A+You+Need+to+Get+Your+Calls+Answered) [![](https://blog.hiya.com/hubfs/icon-linkedin.svg)](https://www.linkedin.com/shareArticle?mini=true&url=https://blog.hiya.com/sales-training-101) ## At a glance ![](https://blog.hiya.com/hubfs/shutterstock_1240013182_smaller.jpg) Do a Google search on sales training and you’ll get over a trillion hits in merely a half of a second. Scroll down and you’ll find nearly an equal number of sales training tips and tricks that are all geared toward setting your sales organization up for success. One technique that is absolutely crucial yet often overlooked in these trillion of tips and tricks is branded calling, which is based on this simple fact. In order to achieve any success in sales, you must be able to connect with the person you are trying to engage in a sales cycle. This is obviously a pivotal step for any inside and B2B sales organization where reps are trying to connect with their prospects and customers via the phone all day long. Think about it this way – the time between when your reps initiate a phone call and the person on the other end receives it is critical in any successful sales engagement, as getting a call answer is the launching pad for the sales cycle. You simply can’t start a sales cycle if you can’t connect. **Give your reps an advantage with branded calling** With the help of a branded call solution like [Hiya Connect](https://www.hiya.com/products/connect), your sales training can now take on new meaning, because right out of the gate, you give your reps have the advantage of getting their calls answer more frequently, and even on the first attempt. A branded call delivers other benefits too. When a customer or prospect can see who is calling – and the reason for the call – trust begins building before the call is even answered. Your reps can feel confident that they have the credibility they need to start a quality conversation because the sales cycle is starting on a more engaging foundation that a blind call. And more importantly, because trust is already established, the reps have an opportunity to keep people on the phone longer, which gives them more time to engage with customers or prospects and bring them deeper into the sales cycle. **Empower your reps with sales training built on trust** In defining the [Golden Rule of Networking](https://burg.com/2010/04/all-things-being-equal), Bob Burg, who is a highly seasoned sales training expert, noted: “All things being equal, people will do business with, and refer business to, those people they know, like, and trust.”   The same theory applies to sales engagement. When prospects and customers feel like they know you when your brand appears on their phone, trust begins to form immediately. As you can deliver to your sales team the ability to connect with branded calling, your reps’ confidence and success can begin to skyrocket. They are enabled with the knowledge that they can reach more prospects and customers, with calls answered on the first attempt. And they know they have the opportunity to engage people longer, because trust is already established – and that trust can lead to better and more profitable prospect and customers relationships. **Here are a few more sales insights that you might want to see…** To learn more about how to deliver quality sales training, you can view any of these blogs here on the Hiya website: - [Sales call center tips](https://blog.hiya.com/sales-call-center?hsLang=en) - [Sales optimization best practices](https://blog.hiya.com/sales-optimizations?hsLang=en) - [Top sales initiatives](https://blog.hiya.com/top-sales-initiatives?hsLang=en) You can also how to enrich your sales training by getting more calls answered and building trust through our branded call solution, Hiya Connect, [here](https://www.hiya.com/products/connect). [![banner-hiya-reg](https://blog.hiya.com/hubfs/banner-hiya-reg.jpg)](https://www.hiya.com/products/connect/number-registration) ### Latest Articles ⚡️ - Hiya awarded 16 G2 Summer 2026 badges for branded caller ID Lena Prickett Jul. 9, 2026 - How Canada is leading the fight to stop bank scams Stephanie Boulanger Jun. 26, 2026 - How to check phone numbers for spam labels Michelle Wallace Jun. 9, 2026 ## Related articles ![](https://blog.hiya.com/hubfs/rogers-toronto-event-blog-hero.webp) ## [How Canada is leading the fight to stop bank scams](https://blog.hiya.com/how-canada-is-leading-the-fight-to-stop-bank-scams?hsLang=en) Stephanie Boulanger Jun. 26, 2026 ![](https://blog.hiya.com/hubfs/Blog_How-to-check-phone-numbers-for-spam-labels_B.webp) ## [How to check phone numbers for spam labels](https://blog.hiya.com/how-to-check-phone-numbers-for-spam-labels?hsLang=en) Michelle Wallace Jun. 9, 2026 ![](https://blog.hiya.com/hubfs/Hiya%20x%20DNA-blog@2x.webp) ## [Hiya and DNA Finland launch network-level call protection](https://blog.hiya.com/hiya-and-dna-finland-launch-network-level-call-protection?hsLang=en) Stephanie Boulanger Jun. 2, 2026 [![](https://blog.hiya.com/hubfs/hiya-new-purple.svg)](https://www.hiya.com/) [![](https://blog.hiya.com/hubfs/linkedin-1.svg)](https://www.linkedin.com/company/hiyainc) [![](https://blog.hiya.com/hubfs/facebook-1.svg)](https://www.facebook.com/hiyainc/) ###### Products - Connect - [Number Registration](https://www.hiya.com/products/connect/number-registration) - [Branded Call](https://www.hiya.com/products/connect/branded-call) - [View Plans](https://www.hiya.com/products/connect/pricing) - Protect - [Spam Analytics](https://www.hiya.com/products/protect/spam-analytics) - [AI Voice Detection](https://www.hiya.com/products/protect/ai-voice-detection) - Apps - [Hiya Spam Blocker](https://www.hiya.com/products/apps/hiya-spam-blocker) - [Hiya AI Phone](https://www.hiya.com/products/apps/hiya-ai-phone) ###### Solutions - Company size - [Enterprise](https://www.hiya.com/solutions/enterprise) - [Call Centers](https://www.hiya.com/solutions/call-center) - [Small and Medium](https://www.hiya.com/solutions/businesses) - Service providers - [Operators](https://www.hiya.com/solutions/operators) - [OEMs and technology](https://www.hiya.com/solutions/technology-partners) ###### Considering Hiya? - [Why Hiya](https://www.hiya.com/why-hiya) - [How it Works](https://www.hiya.com/how-it-works) - [Customer Stories](https://www.hiya.com/case-studies) - [Voice Intelligence Platform](https://www.hiya.com/why-hiya/voice-intelligence-platform) - [Trust Center](https://www.hiya.com/why-hiya/trust-center) - [Modern Slavery](https://www.hiya.com/company/modern-slavery) - [About Hiya](https://www.hiya.com/company/about) - [Careers: We're hiring!](https://www.hiya.com/company/careers) - [Contact us](https://www.hiya.com/contact-us) ###### Resources - [Resource Center](https://www.hiya.com/resources) - [Partner Program](https://partners.hiya.com/) - [Get Support](https://hiya.com/support) - [Developer Docs](https://developer.hiya.com/) - [Hiya Blog](https://hiya.com/blog) - [Events](https://www.hiya.com/events) - [Press Kit](https://www.hiya.com/newsroom#press-kit) ![ANAB](https://blog.hiya.com/hubfs/logo-anab.svg) ![ISO 27001](https://blog.hiya.com/hubfs/logo-iso27017.png) ![AICPA](https://blog.hiya.com/hubfs/logo-aicpa.svg) ![IAF](https://blog.hiya.com/hubfs/logo-iaf.svg) [Privacy Policy](https://www.hiya.com/legal/privacy) [Terms of Service](https://www.hiya.com/legal/terms-of-service) [App Data Privacy Policy](https://www.hiya.com/legal/app-data-protection-and-privacy-policy) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Hiya Team", "url" : "https://blog.hiya.com/author/hiya-team" }, "dateModified" : "2022-09-07T15:22:21.032Z", "datePublished" : "2022-07-07T19:15:00.000Z", "headline" : "Beyond Sales Training 101: You Need to Get Your Calls Answered", "image" : [ "https://blog.hiya.com/hubfs/shutterstock_1240013182_smaller.jpg" ], "mainEntityOfPage" : { "@id" : "https://blog.hiya.com/sales-training-101", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://blog.hiya.com/hubfs/hiya-logo-3.svg" }, "name" : "Hiya Inc." } } ```