Happy 2022! As we get ready to hit the ground running in the new year, we’re excited to look back on one of our most exciting events from 2021 – Customer Contact Week (CCW) Las Vegas. Rescheduled from June 2021 to enable in-person interaction, CCW was a hit! We were glad to be back in the mix and return to an in-person experience.
Customer Contact Week is primarily about CX experiences – how to make your customers really enjoy their experience with a brand. At Hiya, we’re all about enhancing the voice channel experience with our branded call service, delivered through Hiya Connect. While at CCW we offered customers a demo of this branded call service. By putting in each and every attendees’ logos in our system, we were able to show any company that attended what a branded call experience from them would look like to their customers. Through this branded call experience, companies are able to showcase their name, logo, and even a reason for the call.
A branded call experience increases answer rates significantly – for starters, 94% of unidentified calls go unanswered. Those who saw the branded call experience at CCW seemed to echo this sentiment, that they believed it would increase answer rates – because, as a telecom consumer themselves, they felt they’d be more likely to pick up the phone if the call were identified. For more information on Hiya Connect and how a branded call service can enhance the voice channel experience for your customers, click here.
All in all, CCW was a great show. Despite decreased attendance due to rescheduling around the holidays and concerns about COVID-19, we were excited to engage with so many attendees. If you’re a customer contact or CX professional and you were at CCW and missed us, or if you didn’t have the opportunity to attend, get in touch with us for a free reputation analysis, as well as a branded call demo.
If you’d like to engage with us virtually, join us on January 25th at 10 am for The ROI of Implementing Hiya Connect Webinar.