LeadsCon! Each March in Las Vegas, marketers come together from around the world to discuss the age-old question: how do we drive leads? This year, LeadsCon will take place at the Paris Hotel from March 21st through March 23rd. You can check out the full agenda here.
As for Hiya, we’ll be there in booth #333. On Wednesday, March 23rd at 1 pm, in Versailles 4, we’ll host a talk, “Reimagining the Call Experience by Establishing Your Brand's Credibility,” with Justin Marks, VP of Marketing at our client and partner, Quantum Assurance. Together, we’ll discuss how, in a world where 79% of calls from unknown numbers go unanswered, establishing your brand’s credibility can seem like an impossible challenge. And that, for a sales team, following up with inbound leads, it can be a struggle to break through the noise of robocalls and unsolicited calls to get their calls answered. But should they get through, the impact on their company’s bottom line is undeniable.
Marks will share how Quantum Assurance provides identity on their outbound calls, which has led to an increase in answer rate by 17%, a decrease in customer acquisition costs, and an improvement in agent morale.
Sound interesting? Yeah, we think so too.
See you in Sin City!
And if you’ve yet to register, hop over to LeadsCon’s registration page here.