---
title: The State of Voice in the EU in 2022
description: The key to connecting with your customers is a successful voice channel. This year we have collected all the data you need to optimize your call center.
---

[The Hiya Voice: News and views for better voice performance](https://blog.hiya.com)

# [The State of Voice in the EU in 2022](https://blog.hiya.com/state-of-voice-eu)

 Written by [Katie DeMatteis](https://blog.hiya.com/author/katie-dematteis) | Apr 4, 2022, 8:30:00 AM

Hiya recently released the [State of the Call: Europe 2022](https://work.hiya.com/state-of-the-call-report-europe-2022?utm_medium=website&utm_s[%E2%80%A6]e=blog&utm_campaign=WP-2204-SOTC-state-of-the-call-2022-europe&hsLang=en) report, with definitive results; voice is not only growing in popularity, it is also the primary way that people connect with brands, providers, co-workers, and friends. This is important to note across all sectors of business, with over 92% of business professionals reporting that their phone use has increased, or stayed the same, over the last year.

Here’s a preview of some of the findings from this year:

- 94% of individuals surveyed said they believe unidentified calls are fraudulent.
- Many scammers are making money by impersonating legitimate healthcare organizations. 6.5% of all fraud calls around the world fall into this category, although these numbers are noticeably higher in France, (8.5%) and Spain (10%).
- The leading industries impersonated by scammers in the EU are financial services in Spain and Germany, and utilities in France.

Interested in learning more? Download the full report [here](https://work.hiya.com/state-of-the-call-report-europe-2022?utm_medium=website&utm_s[%E2%80%A6]e=blog&utm_campaign=WP-2204-SOTC-state-of-the-call-2022-europe&hsLang=en)!

<https://work.hiya.com/wp-beyond-callerid?hsLang=en>

 

[View full post](https://blog.hiya.com/state-of-voice-eu)

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