Vodafone adds Hiya-powered spam protection in the UK Today Hiya announced it is powering Vodafone’s Scam Call Protection feature, a new scam and spam call detection capability embedded within ... Apr. 22, 2026
Eroding trust is crippling the voice channel Trust in voice calls is declining. In fact, when consumers receive calls from numbers they don’t recognize, only 14% immediately answer — ... Apr. 14, 2026
Subscribers believe mobile network operators should protect them against voice fraud In a survey of more than 12,000 consumers for Hiya’s State of the Call 2026 report, consumers were asked who should be most responsible for ... Apr. 9, 2026
AI is making voice fraud worse, both in volume and in targeting AI is weaponizing the voice channel, with automated AI agents increasing the volume of attacks and deepfake technology making targeting ... Mar. 26, 2026
Hiya and Vodafone bring branded calling to nearly 100% of UK Hiya and Vodafone have partnered to deliver secure, verified branded calling within Vodafone’s UK network, making Hiya the only company now ... Mar. 18, 2026
Survey: Consumer frustration with unwanted calls is increasing Consumer frustration with unwanted calls continues to increase year over year, as consumers say they receive an average of 7 unwanted calls ... Mar. 17, 2026
Hiya + O2 Telefónica expand branded calling to over 90% of German market Hiya is pleased to announce the launch of branded calling with O2 Telefónica, marking a major expansion of trusted caller ID across ... Feb. 19, 2026
Deutsche Telekom and Hiya bring branded calling at scale to Germany At a glance... Hiya's Branded Call is now available to all Deutsche Telekom mobile subscribers in Germany. Incoming branded calls enable ... Jan. 13, 2026
